Marketing

When is it a good time to ask someone to fill in a customer satisfaction survey?

When is it a good time to ask someone to fill in a customer satisfaction survey?

Content, Marketing, Surveys by Sas Soubhi

13 January 2017 | Sas Soubhi Earlier this year I had the misfortune of spending 5 days in an NHS hospital, sampling the true post Brexit magnificence of British cultural diversity. ,,don’t worry there will be a marketing relevance near the end! Having had an emergency gall bladder operation at a leading West London hospital I was […]

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How marketing has improved our lives

Life, Marketing by Sas Soubhi

23 June 2016 | Sas Soubhi A recent Kia poster strapline on the London underground stating that “you make us make better cars” reinforces the rationale for marketing. One of the first things any student of marketing learns, is the importance of customer opinion. Whether this is active market research prior to an exciting product launch or […]

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Marketing for birthdays!

Marketing for birthdays!

Campaigns, Content, Data, Marketing by Sas Soubhi

21 June 2016 | Sas Soubhi In the digital age we live in, personal information is in abundant supply and often withholding information about yourself can be quite a challenge. One byte of information that is sought more than others is your birth date. This has become of particular significance for all NHS computer based systems which […]

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Challenging Times!

Challenging Times!

Content, Marketing by Sas Soubhi

19 June 2016 | Sas Soubhi I came across a new job title the other day and decided that this must be the epithet; I must aspire to from now on. It was “Content Crafter” and combines in two succinct words everything I joined the marketing industry to challenge. As every good marketer will tell you content […]

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