Life, Marketing, Xmas/Spoof by sas
The choice of red as the dominant colour in Christmas advertising is deeply rooted in tradition and symbolism. The association stems from the link between the modern image of Santa Claus as popularized by Coca-Cola in the 1930s, resplendent in his red suit. Santa was smart enough to realise that he needed to stand out […]
Read more23 June 2016 | Sas Soubhi A recent Kia poster strapline on the London underground stating that “you make us make better cars” reinforces the rationale for marketing. One of the first things any student of marketing learns, is the importance of customer opinion. Whether this is active market research prior to an exciting product launch or […]
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